--- title: "Battle of Benefits: Does Health Insurance Or A Higher Wage Mean More When Recruiting Caregivers?" description: Through this blog, we hope to bring you a look into our front-row seat into the caregiver and CNA recruitment market image: https://employer.mycnajobs.com/hubfs/Screen%20Shot%202018-01-24%20at%205.50.06%20PM.png --- [![](https://employer.mycnajobs.com/hs-fs/hubfs/Our%20Brands%20-%20color-2.png?width=2160&height=363&name=Our%20Brands%20-%20color-2.png)](http://www.mycnajobs.com) [![312-566-8520](https://no-cache.hubspot.com/cta/default/3021653/6811e047-4779-403d-9644-6fe179ea425b.png)](https://cta-redirect.hubspot.com/cta/redirect/3021653/6811e047-4779-403d-9644-6fe179ea425b) ![couple-w-mustache-background.jpg](https://employer.mycnajobs.com/hs-fs/hubfs/Stock%20images/couple-w-mustache-background.jpg?width=1800&name=couple-w-mustache-background.jpg "couple-w-mustache-background.jpg") # Recruitment & Retention Trends ## [Battle of Benefits: Does Health Insurance Or A Higher Wage Mean More When Recruiting Caregivers?](https://employer.mycnajobs.com/blog/does-health-insurance-or-a-higher-wage-mean-more-when-recruiting-caregivers) Jan 24, 2018 5:56:08 PM - [Tweet](https://twitter.com/share) [Recruiting Caregivers](http://mycnajobs.com/hire) and CNAs is more about pay and benefits than ever before. With so many companies looking to hire a limited workforce, those with the most attractive offers are winning out. Many agencies are improving their current offering, but are unsure where to make investments to bring the most bang for their buck. We asked Caregivers and CNAs which benefits were most important to them in a head-to-head matchup so you can make smarter decisions about where to place your dollar to improve your [Caregiver recruitment](http://mycnajobs.com/hire). First up on the Battle of the Benefits - a higher wage vs. health insurance. ![Caregiver benefits](https://employer.mycnajobs.com/hs-fs/hubfs/insur-wage.png?width=711&name=insur-wage.png "Caregiver benefits")   Although health insurance is a highly sought after benefit, it doesn’t stack up when compared directly to higher wages. In an industry where 24% of Caregivers report not being able to make enough money to stay in the industry and over 20% are single parents, raising wages can go a long way when [hiring Caregivers](http://mycnajobs.com/hire). We’ve seen agencies across the country finding ways to pay their Caregivers more as wages continue to rise nationwide. In other industries like fast food and retail we see more and more competition in starting pay (see: [How Target’s New Minimum Wage Changes Caregiver Recruitment](https://employer.mycnajobs.com/blog/how-targets-new-minimum-wage-changes-caregiver-recruitment)). It’s worth exploring how your agency could bump up starting pay and use that messaging in your [Caregiver, HHA, and CNA recruitment](http://mycnajobs.com/hire) efforts. As you examine how you can be more competitive in [home care recruitment](http://mycnajobs.com/hire), think about where you can put resources to make the largest impact. You can view more Battle of the Benefits in our latest trend report, available for full download below.  [2018 Caregiver Trend Report: Get Competitive](https://employer.mycnajobs.com/get-competitive-trend-report) You may also like:  [Top Tips to Improve Your Caregiver Recruitment Employee Referral Program](https://employer.mycnajobs.com/blog/tips-to-improve-your-employee-referral-program) [Recruiting Caregivers: How To Make 87% Of Interviewees More Interested In Working For You](https://employer.mycnajobs.com/blog/recruiting-caregivers-how-to-make-87-of-interviewees-more-interested-in-working-for-you) ![Maggie Keen](https://employer.mycnajobs.com/hs-fs/hubfs/maggie-bw-eventbrite.png?width=100&height=100&name=maggie-bw-eventbrite.png) #### Written by [Maggie Keen](https://employer.mycnajobs.com/blog/author/maggie-keen) Maggie Keen is Vice President at myCNAjobs and a national caregiver recruitment speaker. Previous Post [![](https://employer.mycnajobs.com/hubfs/blog16-3.jpg) ](https://employer.mycnajobs.com/blog/a-competitive-brand-will-drive-recruitment-performance-where-does-your-agency-rank) [A Competitive Brand Will Drive Recruitment Performance: Where Does Your Agency Rank?](https://employer.mycnajobs.com/blog/a-competitive-brand-will-drive-recruitment-performance-where-does-your-agency-rank) Next Post [![](https://employer.mycnajobs.com/hubfs/Screen%20Shot%202018-01-29%20at%202.00.14%20PM.png) ](https://employer.mycnajobs.com/blog/one-tip-to-make-your-training-a-caregiver-recruitment-tool) [One Tip to Make Your Training A Caregiver Recruitment Tool](https://employer.mycnajobs.com/blog/one-tip-to-make-your-training-a-caregiver-recruitment-tool) ### Subscribe to Trends Updates - Recent - Popular - Categories ### Lists by Topic ### Posts by Topic ### Recent Posts #### About myCNAjobs myCNAjobs offers a suite of recruitment tools to recruit Caregivers, Resident Aides, CNAs, & Dietary. 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