Tips For Using Local Schools To Boost CNA Recruitment

Dec 1, 2017 4:08:00 PM

One of the most important things for agencies to do when it comes to home care recruitment is to make sure they use a variety of recruiting channels. Online job boards, employee referrals, career fairs, and more are all examples of different channels to recruit CNAs with. One channel we see not being used enough is local CNA programs. We’ve outlined a few ways to get you started in forming these partnerships for recruiting CNAs.

Find your local schools

The first step in creating a partnership is to find the right partner. You can search for schools near your agency by visiting myCNAjobs.com/find-cna-classes. Ideally this partnership will help you recruit Caregivers and help the school attract and train students - a win-win! There are many ways to make that happen, but here’s a few we’ve seen work.

Offer to be a guest speaker

A great way to help form relationships with CNA students while furthering their education is to speak to them about working in the industry. Maybe bring along a current CNA on your staff to answer questions from the class. This can help solidify you as a great place to work when they graduate!

Give a tour of your office

Invite the students to your office to see what it looks like behind the scenes of an agency. You’ll not only get to show off your top notch team, but also give the CNAs-to-be a valuable peek into how an agency operates. 

Bring goodies!

Bring lunch for the class when you come visit, or goody bags to celebrate their graduation from the course. A small gesture like that can pay dividends when it comes to your CNA recruitment goals.

Many schools graduate a handful of candidates every month or two, and by being a part of their learning experience you could be the first place they go to get hired! Let them know you’re always hiring CNAs and you’d love to offer them an interview when they graduate. What better motivation for a student than knowing they have an opportunity from a trusted friend waiting for them on the other side? 

You may also like:

Hiring CNAs: How You May be Missing Out on Caregivers in Your Area

Home Care Recruitment: Top Examples of Employee Referral Programs

Maggie Keen

Written by Maggie Keen

Maggie Keen is Vice President at myCNAjobs and a national caregiver recruitment speaker.

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