As a Senior Director here at myCNAjobs I have the pleasure of talking with agency owners and recruiters from all across the country. One of the biggest questions I hear is “What do you see happening in my market?” While there are trends and challenges that spread nationwide, it is true that each market is unique. While doing a webinar on Hiring CNAs in Minneapolis, I picked out a few interesting pieces of information on Minneapolis Caregiver recruitment.
35% of the the market is uncertified
Over a third of Caregivers in Minneapolis are uncertified and looking for companion work. If your agency is only hiring CNAs for cases that could be handled by an uncertified worker, you may be cutting out a large portion of your market.
51% of caregivers have less than 2 years of experience
An experienced Caregiver is always a great thing to have, but if you have a high experience requirement you may be missing out on a ton of great Caregivers near you! We’ve seen lots of agencies develop training programs to capture new Caregivers and help them learn to be the best employees they can be!
34% of Caregivers don’t have a car
Over a third of the Minneapolis market doesn’t have a car. We see agencies hiring these Caregivers and working to match them up with cases where it doesn’t cause an issue. Those agencies are the ones having better success as CNA recruitment is getting more difficult.
If you want to see more insights for Hiring Caregivers in Minneapolis, be sure to watch the Minneapolis Recruitment Trends Webinar Replay. You can also learn more about how our recruitment resources are helping agencies like yours here.
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