---
title: "CNA Recruitment: Top Channels a Caregiver Reviews When Evaluating a Company"
description: Through this blog, we hope to bring you a look into our front-row seat into the caregiver and CNA recruitment market
image: https://employer.mycnajobs.com/hubfs/blog06.jpg
---

[![](https://employer.mycnajobs.com/hs-fs/hubfs/Our%20Brands%20-%20color-2.png?width=2160&height=363&name=Our%20Brands%20-%20color-2.png)](http://www.mycnajobs.com)

[![312-566-8520](https://no-cache.hubspot.com/cta/default/3021653/6811e047-4779-403d-9644-6fe179ea425b.png)](https://cta-redirect.hubspot.com/cta/redirect/3021653/6811e047-4779-403d-9644-6fe179ea425b)

![couple-w-mustache-background.jpg](https://employer.mycnajobs.com/hs-fs/hubfs/Stock%20images/couple-w-mustache-background.jpg?width=1800&name=couple-w-mustache-background.jpg "couple-w-mustache-background.jpg")

# Recruitment & Retention Trends

## [CNA Recruitment: Top Channels a Caregiver Reviews When Evaluating a Company](https://employer.mycnajobs.com/blog/cna-recruitment-top-channels-a-caregiver-reviews-when-evaluating-a-company)

 Nov 15, 2017 11:38:00 AM

- [Tweet](https://twitter.com/share)

As the [CNA recruitment](http://mycnajobs.com/hire) market gets more competitive, Caregivers are able to pick and choose where they want to work. We’ve seen Caregivers vet companies who are [hiring CNAs](http://mycnajobs.com/hire) in a variety of ways. Every agency that is actively [recruiting CNAs](http://mycnajobs.com/hire) and Caregivers should be aware of the top channels Caregivers use to evaluate them:

**Industry Friends**

Caregivers will call on their friends within the industry for feedback. This can include other Caregivers and CNAs, schedulers/managers, and more.

**Advice from those in social networks**

Caregivers and CNAs also ask for advice from those they trust most. This can include friends and family, peers, or even those who have received home care services themselves.

**Online review sites**

There are various sites offering reviews of local businesses. Beware of this one - often times it’s the negative posters who comment the most! Your reputation on these sites can have a big impact on your [CNA recruitment](http://mycnajobs.com/hire).

**Review of Facebook/social media**

Caregivers will check your social profiles after the interview to see if what they’ve been told so far is true. Facebook is a big part of this, so be sure to consider what your social media presence looks like not only to potential clients, but potential Caregivers as well.

A common theme that runs through all of these is reputation management. From what online review sites say to what other Caregivers think, there are a number of ways your reputation can affect your [home care recruitment](http://mycnajobs.com/hire).

If you’re interested in learning what your reputation with Caregivers in your area is, you can learn more about the myCNAjobs [Caregiver Insight Engine](https://employer.mycnajobs.com/interview-booking-recruitment), and how it can help with [recruiting Caregivers](http://mycnajobs.com/hire) for your agency.

You may also like:

[Caregiver Recruitment: Only 25% of Caregivers Want to Work For An Agency](https://employer.mycnajobs.com/blog/only-25-of-caregivers-want-to-work-for-an-agency)

[Hiring Caregivers: How an Everyday Retention Strategy Helps Keep Caregivers Loyal](https://employer.mycnajobs.com/blog/how-an-everyday-retention-strategy-helps-keep-caregivers-loyal)

![Maggie Keen](https://employer.mycnajobs.com/hs-fs/hubfs/maggie-bw-eventbrite.png?width=100&height=100&name=maggie-bw-eventbrite.png)

#### Written by [Maggie Keen](https://employer.mycnajobs.com/blog/author/maggie-keen)

Maggie Keen is Vice President at myCNAjobs and a national caregiver recruitment speaker.

Previous Post

[![](https://employer.mycnajobs.com/hubfs/Screen%20Shot%202017-10-14%20at%202.33.47%20PM.png)

](https://employer.mycnajobs.com/blog/whats-the-market-for-caregiver-stna-recruitment-in-columbus)

[What’s the market for Caregiver & STNA Recruitment in Columbus?](https://employer.mycnajobs.com/blog/whats-the-market-for-caregiver-stna-recruitment-in-columbus)

Next Post

[![](https://employer.mycnajobs.com/hubfs/dallas02.jpg)

](https://employer.mycnajobs.com/blog/caregiver-cna-recruitment-in-dallas-insights-from-new-webinar)

[Caregiver & CNA Recruitment in Dallas - Insights From New Webinar](https://employer.mycnajobs.com/blog/caregiver-cna-recruitment-in-dallas-insights-from-new-webinar)

### Subscribe to Trends Updates

- Recent
- Popular
- Categories

### Lists by Topic

### Posts by Topic

### Recent Posts

#### About myCNAjobs

myCNAjobs offers a suite of recruitment tools to recruit Caregivers, Resident Aides, CNAs, & Dietary. Rated #1 return-on-investment in senior care, myCNAjobs partners with companies across the nation to access millions of workers nationwide. You can reach us at [312-566-8520](tel:3125668520) to learn more.

[Learn More [fa icon="long-arrow-right"]](https://www.mycnajobs.com/hire/)

#### More Links

#### Contact Us

[fa icon="phone"]  

[fa icon="envelope"]  [megan@mycnajobs.com](mailto:megan@mycnajobs.com)

[fa icon="home"]  200 Central Ave, St. Petersburg Florida

## [[fa icon="facebook-square"]](https://www.facebook.com/MyCNAjobs/) [[fa icon="linkedin-square"]](https://www.linkedin.com/company/mycnajobs-com) [[fa icon="twitter-square"]](https://twitter.com/mycnajobs)

 Copyright 2026 MissionCare Collective. All rights reserved.

[[fa icon="chevron-up"]](https://employer.mycnajobs.com/blog/cna-recruitment-top-channels-a-caregiver-reviews-when-evaluating-a-company#)

[![](https://employer.mycnajobs.com/hs-fs/hubfs/Our%20Brands%20-%20color-2.png?width=2160&height=363&name=Our%20Brands%20-%20color-2.png)](http://www.mycnajobs.com)

[![312-566-8520](https://no-cache.hubspot.com/cta/default/3021653/6811e047-4779-403d-9644-6fe179ea425b.png)](https://cta-redirect.hubspot.com/cta/redirect/3021653/6811e047-4779-403d-9644-6fe179ea425b)